Aphmau partners with artist for a custom soundtrack

After seeing the track go viral in their content, Aphmau recognized the strong connection their audience had with the song ‘Faster Car’ by Loving Caliber, featured in their MyStreet series. To further engage their viewers and enhance the final season of MyStreet, they sought to collaborate directly with the artist on a custom track.

Epidemic Sound facilitated a unique partnership between Aphmau and Loving Caliber. By leveraging existing relationships with both artists and creators, Epidemic Sound enabled a collaborative process to compose a bespoke track specifically for the MyStreet series, with exclusive licensing rights for a set period of time.

The collaboration resulted in ‘I Wouldn't Change a Thing’, a custom pop track that resonates with Aphmau's audience through a hopeful and nostalgic mood that plays to the history of the MyStreet series and the community’s strong bond with Loving Caliber. With millions of views on YouTube a few months after its release, this partnership demonstrates the power of music in building deeper connections with viewers.